Transforming the
Way the Public Sees
Security

O’Neil Security Group is a forward-thinking consultancy redefining school safety.

Their focus goes beyond placing guards at the door—they develop proactive, strategic safety solutions to protect schools before incidents occur. TRAFFIK Unites is partnering with O’Neil to elevate its brand and position it as a leader in innovative school security.

Partnership Overview

AUDIENCE

School administrators, security consultants, education officials and institutions seeking smarter, proactive safety strategies.

GOAL

To elevate O’Neil Security Group’s profile, refine its brand and position it as a thought leader in proactive school safety.

PROCESS

TRAFFIK Unites developed a brand strategy that reimagines school security, focusing on innovation and prevention.

OUTCOMES

The campaign successfully positioned O’Neil Security Group as an emerging leader in school safety innovation. TRAFFIK Unites amplified awareness with impressions exceeding the campaign’s goal by 124%.

Using data-driven insights, we crafted messaging that highlights O’Neil’s expertise and the urgent need for forward-thinking safety strategies.

Our approach increased visibility, sparked conversations and drove engagement among key decision-makers who control security budgets for schools.

Breaking through the noise, we drove attention and budget allocation toward innovative, preventative safety measures that go beyond reactive “band-aid” solutions.

MORE PROJECTS

Creating a Thriving
New Values-Based
Economy

Driving Awareness,
Donations and Education
for America’s Largest
Conservative Movement

Transforming the Way the Public Sees Security